Lahore (Web Desk): The country’s first Digital Saving Center has been launched in Lahore by MCB-Arif Habib Savings and Investments Limited in order to boost the financial sector.

The first Digital Saving Center launched by any mutual fund manager in Pakistan and inaugurated by Mian Muhammad Mansha located at Emporium Mall.

This Digital Center is a digital touch point between the customers and MCB-AH where the organization is all set to provide a seamless investment experience to encourage savings.

The aim of this Digital Center is to be closer to the customer at their convenience by providing facilities, like video conferencing, to give expert investment advice and personalized investment solutions.

Besides the digital investment center, the soft launch of iSave by MCB-A has also been done.

The customers are able to meet all their investments and saving needs within seconds through a online portal ‘iSave’, through which customers can easily open an investment account, make investments, redeem their funds as well as monitor them and do much more, with just a few clicks.

MCB-AH is a result of a strategic merger between two leading Asset Management companies of the country, created in June 2011 when sponsors of Arif Habib Investments Limited and MCB Asset Management Company Limited decided to join hands.

Carrying the trust of more than 70,000 retail investors, MCB-AH is one of the pioneers and innovators for many firsts, as Asset Manager, Investment Adviser and Pension Fund Manager, managing Open-end Schemes, Discretionary Portfolios and Pension Schemes amounting to over Rs.74.1 Billion (as on 30 June 2017).​

The trend is not only likely to grow with time but also to rise Pakistan’s economy and financial sector.